The world of tech start-ups has become a common talking point in the world today. Companies around the world have grown used to seeing various new tech start-ups come and go. They often offer unique, even revolutionary ideas, before falling to the wayside and failing to deliver more in the future. For that reason, then, there is a clear and obvious desire to make a start-up actually last longer than the usual short timespan. Great ideas come and go in this world, making it easy for ideas to soak up cash and revenue that normally would not have been accessible.
Some start-ups, though, manage the process better than others. One of the most prominent in the world at the moment is Bytedance. Bytedance is, of course, the tech mastermind that is behind the massively popular social media application TikTok. Released globally in 2018, the app has enjoyed a meteoric rise and today is one of the most popular apps to be downloaded worldwide.
For that reason, it has become a prominent example of what a tech start-up can achieve with a touch of innovation and a desire to keep pushing. So much so, actually, that TikTok is now owned by the most valuable start-up in the world. They overtook the position of Uber back in 2018, managing to become worth around $78 billion in revenue.
This has helped to further push TikTok up the app ladder, further helping to push the app into new boundaries. New features arrive regularly, and the app continues to change and adapt to fit a very particular audience. With such massive investment behind the company, it is easy to see why there is a growing push to see TikTok really move to the top of social media applications.
What has helped to push TikTok so high?
For one, this is one of the most popular apps among young people. Tech savvy kids are happy to use TikTok all the time, and use it as their primary form of social media communications in many ways. They also tend to enjoy the easy video haring and commenting process, making it very easy to use compared to some other, more wieldy, social media apps.
Arguably the main thing that helps to push TikTok so high, though, is the fact that it has such access. When it was globally released, it was available to many more countries than it was previously accessible within. It started out in China, and today is available in over 150 countries across the web.
Also, add in the fact that growing a social media account on TikTok is so easy compared to its competitors, and the popularity soon starts to make obvious sense. Whether a user is looking to find likeminded creators to collaborate with or wants to buy TikTok likes to help boost their visibility, the opportunity is there.
TikTok is one of the most open-minded and modern apps to be released in some time. The fact it has helped to propel its developers to such heights is simply another example of how impressive this app is.